Post by account_disabled on Jan 18, 2024 3:32:00 GMT -6
For this personal brand expert, “ the difference between the professional who reaches his goal and the one who does not is based a lot on discipline and doing things even when you don't feel like it.”
“Being a lawyer involves carrying out activities and sometimes dealing with clients with whom you do not get along, but you must always act professionally and look with a bright light, aligned with your strategy . "This is what I tell my students at the University, throughout my ten years as a teacher, accompanying them in change, but with these invariables of discipline and attitude."
For Fernández-Ochoa, “the difference between the professional wh Whatsapp Number List o reaches his goal and the one who does not is based a lot on discipline.” (Photo: Transfer Fernández-Ochoa)
Those young generations that aim for the legal profession “ have changed their approaches a lot . Not everyone wants to end up in large firms, but an important part sees themselves leading personal entrepreneurship and innovation projects. They are worried about what they are going to find because the legal profession is in constant change and they don't really know if it is going to be worth the effort or where it is going to take them.”
In this universe of so many professionals, the lawyer who shines with his own light stands out. “Before, law firms viewed the prominence of their best lawyers with suspicion . Now they observe that if they have a powerful personal brand that will benefit the organization's corporate brand. In the end, that corporate brand is the sum of the personal brands of the professionals who make it up.”
In this context, he continues by saying that “ personal and corporate brand feed each other and, therefore, it is positive to have professionals who stand out and add value, because this issue will be beneficial both for them and for the firm itself. We see it in the advice we offer from MoreThanLaw+ to partners or associates who want to improve their personal brand.”
In the end, Paula believes that “ firms need brand ambassadors .” Professionals who spread the talent that many law firms treasure . Years ago it was unthinkable, even on the websites of these firms there was little information about the professionals beyond the partners, because they were afraid that they would go to other organizations or the competition would take them away, but it seems that the close and aligned relationship between personal and corporate brand and the benefits it entails. We must give tools to the lawyers so that they can shine.”
In her work as a personal brand advisor, she remembers that “ if the corporate brand has values , it is essential that they are consistent with those of the professional in question. “It is about generating trust in the market, credibility and making those values tangible in concrete actions beyond words.”
“Being a lawyer involves carrying out activities and sometimes dealing with clients with whom you do not get along, but you must always act professionally and look with a bright light, aligned with your strategy . "This is what I tell my students at the University, throughout my ten years as a teacher, accompanying them in change, but with these invariables of discipline and attitude."
For Fernández-Ochoa, “the difference between the professional wh Whatsapp Number List o reaches his goal and the one who does not is based a lot on discipline.” (Photo: Transfer Fernández-Ochoa)
Those young generations that aim for the legal profession “ have changed their approaches a lot . Not everyone wants to end up in large firms, but an important part sees themselves leading personal entrepreneurship and innovation projects. They are worried about what they are going to find because the legal profession is in constant change and they don't really know if it is going to be worth the effort or where it is going to take them.”
In this universe of so many professionals, the lawyer who shines with his own light stands out. “Before, law firms viewed the prominence of their best lawyers with suspicion . Now they observe that if they have a powerful personal brand that will benefit the organization's corporate brand. In the end, that corporate brand is the sum of the personal brands of the professionals who make it up.”
In this context, he continues by saying that “ personal and corporate brand feed each other and, therefore, it is positive to have professionals who stand out and add value, because this issue will be beneficial both for them and for the firm itself. We see it in the advice we offer from MoreThanLaw+ to partners or associates who want to improve their personal brand.”
In the end, Paula believes that “ firms need brand ambassadors .” Professionals who spread the talent that many law firms treasure . Years ago it was unthinkable, even on the websites of these firms there was little information about the professionals beyond the partners, because they were afraid that they would go to other organizations or the competition would take them away, but it seems that the close and aligned relationship between personal and corporate brand and the benefits it entails. We must give tools to the lawyers so that they can shine.”
In her work as a personal brand advisor, she remembers that “ if the corporate brand has values , it is essential that they are consistent with those of the professional in question. “It is about generating trust in the market, credibility and making those values tangible in concrete actions beyond words.”